Can you tell I’m into stories? Well, let me tell you all about mine…
Sweetshute really began when I did a degree in film and TV, keen to learn the ropes of creating documentaries, studio-based shows and corporate videos.
Of course, back then I had no idea I’d end up as a photographer and product stylist nestled here in McLaren Vale, just out of Adelaide.
Cut to 20 years of hectic fun, working as a TV and video producer in London and Sydney. With every scene I created, I was honing my skills working with different subjects, light, composition, structure and perspective. Right from the start, I was always focused on my audience and how to move them and really connect so they could feel the heart of whatever piece I was producing.
And that’s what you get to benefit from today. I take your wonderful products and weave a magical story that tells of your brand, what you stand for and how your product can change your buyer’s life.
Oh, and the styling part of what I do? That’s pure, heart on my sleeve instinct. It’s also about emotion and making people feel like they’re having a sneak peek over my shoulder, like I’m letting them in on a private thought. My styling is liberal, dynamic and always with a hue of gentle, playful elegance.
Would you like to have a chat about how I can help tell your product story? I’d love to get to know you and create something that’s just perfect for your brand.
So you want to make a video for your social media?
Maybe you want to make more than one video; maybe you want to make a series of videos?
But where do you start? Glad you asked.
I know making videos can seem a bit daunting. But, hopefully, I’ll help take some of the anxiety away and get you on the road to making your own videos. Like anything, it’s always easier to start at the beginning and break it into bite-sized chunks.
Connecting with your customers through photographs requires a lot more effort than just taking random, unplanned or semi planned photos of your products.
You’ll get better results when you take the time to get to know your customer & how they interact with your products. Because you will then be able to create visual stories (photos) around your products that your customer can relate to, connect with and understand.